{"product_id":"sony-bravia-3-ii-k43xr38m2pb-43-inch-4k-led-google-tv","title":"Sony BRAVIA 3 II K43XR38M2PB | 43 inch 4K LED Google TV","description":"\u003cp\u003e\u003cstrong\u003eThe Sony BRAVIA 3 II K43XR38M2PB is a 43-inch 4K HDR LED Google TV\u003c\/strong\u003e, combining Sony's XR Processor with AI technology and XR Triluminos Pro for natural colour, fine detail and lifelike clarity. With a compact 43-inch screen that works particularly well in smaller living rooms, bedrooms and kitchens, it is made to entertain across movies, streaming, sport and next-generation gaming.\u003c\/p\u003e\u003ch3\u003eBright, natural colour with XR Triluminos Pro\u003c\/h3\u003e\u003cp\u003eXR Triluminos Pro reproduces billions of colours and subtle shades, from deep atmospheric tones to vivid highlights. Sony's latest XR Processor uses AI scene recognition to analyse and optimise what you watch, improving clarity, colour, contrast and depth for a more realistic picture.\u003c\/p\u003e\u003ch3\u003eSmooth 100\/120Hz motion\u003c\/h3\u003e\u003cp\u003eA native 100\/120Hz panel keeps fast-moving action smooth and clear, making the 43-inch BRAVIA 3 II well suited to sport, action movies and gaming.\u003c\/p\u003e\u003ch3\u003eMade for movies\u003c\/h3\u003e\u003cp\u003eDolby Vision brings enhanced HDR detail, contrast and colour to compatible content, while Dolby Atmos and Sony's X-Balanced speakers help create a more immersive soundtrack. Netflix Calibrated Mode, Prime Video Calibrated Mode and SONY PICTURES CORE calibrated settings help present supported content closer to the creator's intent.\u003c\/p\u003e\u003ch3\u003eGoogle TV with smarter entertainment\u003c\/h3\u003e\u003cp\u003eGoogle TV brings movies, programmes, apps and streaming services together in one place. Voice features make it easier to find content and get recommendations, while Google Cast and Apple AirPlay 2 provide convenient ways to share compatible content from other devices.\u003c\/p\u003e\u003ch3\u003eReady for 4K\/120 gaming\u003c\/h3\u003e\u003cp\u003eHDMI 2.1 gaming features include 4K at 120fps, Variable Refresh Rate (VRR) and Auto Low Latency Mode (ALLM) for smooth, responsive gameplay. Sony's Game Menu puts useful gaming controls together in one place, with additional optimisation features for compatible PlayStation 5 consoles.\u003c\/p\u003e\u003ch3\u003eClean Sony design\u003c\/h3\u003e\u003cp\u003eThe slim black design keeps the focus on the 43-inch picture, with practical stand positioning and VESA wall-mounting support. Eco Dashboard also provides convenient access to energy-saving settings.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Default","offer_id":66121375482205,"sku":"K43XR38M2PB.UKA","price":749.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0960\/6502\/8445\/files\/bravia-3-ii-front_a9c31e73-b580-4b2d-8faf-479ebeeea018.jpg?v=1791137604","url":"https:\/\/mcmichaels.co.uk\/products\/sony-bravia-3-ii-k43xr38m2pb-43-inch-4k-led-google-tv","provider":"McMichaels","version":"1.0","type":"link"}